{"id":1776,"date":"2020-04-16T23:08:06","date_gmt":"2020-04-16T21:08:06","guid":{"rendered":"https:\/\/www.the-best-idea.com\/?p=1776"},"modified":"2020-12-01T08:55:17","modified_gmt":"2020-12-01T07:55:17","slug":"why-your-company-should-use-gamification-examples-and-case-studies","status":"publish","type":"post","link":"https:\/\/www.the-best-idea.com\/en\/why-your-company-should-use-gamification-examples-and-case-studies\/","title":{"rendered":"Why your company should use Gamification, examples and case studies"},"content":{"rendered":"<h3><strong>WHY YOUR COMPANY SHOULD USE GAMIFICATION, EXAMPLES AND CASE STUDIES<\/strong><\/h3>\n<p>Welcome to our blog. If you have landed here perhaps the words used in our the-best-idea portal are not completely unknown to you, however today we would like to clarify some basic concepts on <strong>gamification<\/strong>. Once this is done, we will move on to provide you with <strong>examples of gamification<\/strong> applied to companies that have obtained effective and tangible results from this strategy. Let&#8217;s start, happy reading!<\/p>\n<h3><strong>GAMIFICATION: WHAT IS IT?<\/strong><\/h3>\n<p>Behind the maxi concept of gamification, you can find <strong>different sectors<\/strong>, in fact it is not a process related to marketing or other disciplines, but it is a <strong>particular approach linked to the way in which objectives are achieved<\/strong>.<\/p>\n<p>The word has its root in <strong>Game,<\/strong> and this immediately gives you a clear clue: in fact, in Gamification <strong>the schemes and rules of video games<\/strong>, and of the game in general, are applied to activities that are not purely playful.<\/p>\n<p>You may be wondering <strong>what the purpose of gamification is<\/strong>, here, as anticipated it can have different objectives, and it is the company that sets them. Any cases where gamification has been applied? <strong>We have examples, keep reading!<\/strong><\/p>\n<h3><strong>GAMIFICATION, EXAMPLES AND CASE STUDIES<\/strong><\/h3>\n<p>Imagine that you are an employee whose job is to correct spelling errors in the text contained in a program&#8217;s update dialogs. Here, boredom immediately assails you, but luckily your company has in mind a nice gamification process for you! This company is <strong>Microsoft<\/strong> and has used gamification mechanisms to incentivize employees to find as many errors as possible thanks to a <strong>points and bonus system<\/strong>.<\/p>\n<p>Always remaining in the high-tech field, to be included in the list of successful case histories there is that of <strong>Samsung Nation<\/strong>, a game that incentivizes Samsung employees to sharpen their problem-solving skills. A motivated and active employee can make the difference when it comes to solving company-related issues, don&#8217;t you think?<\/p>\n<p>Gamification also works in sectors other than technology, see the case of <strong>Mc Donalds<\/strong>, who trains his checkout staff to fulfill orders effectively and quickly thanks to a <strong>game that simulates working days<\/strong>. In the various Mc Donalds stores interested in this experimentation, the results have been seen, and have been measured in customer satisfaction!<\/p>\n<p><strong>Do you think gamification could be the winning strategy to increase productivity or to gather proposals for your company?<\/strong> Our tip: put your employees at the center, start using The Best Idea! <strong>Register for free now: <a href=\"https:\/\/app.the-best-idea.com\/en\/my-account\/\">https:\/\/app.the-best-idea.com\/en\/my-account\/<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>WHY YOUR COMPANY SHOULD USE GAMIFICATION, EXAMPLES AND CASE STUDIES Welcome to our blog. If you have landed here perhaps the words used in our the-best-idea portal are not completely unknown to you, however today we would like to clarify some basic concepts on gamification. Once this is done, we will move on to provide [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1700,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[75],"tags":[],"class_list":["post-1776","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.the-best-idea.com\/en\/wp-json\/wp\/v2\/posts\/1776","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.the-best-idea.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.the-best-idea.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.the-best-idea.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.the-best-idea.com\/en\/wp-json\/wp\/v2\/comments?post=1776"}],"version-history":[{"count":4,"href":"https:\/\/www.the-best-idea.com\/en\/wp-json\/wp\/v2\/posts\/1776\/revisions"}],"predecessor-version":[{"id":2147,"href":"https:\/\/www.the-best-idea.com\/en\/wp-json\/wp\/v2\/posts\/1776\/revisions\/2147"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.the-best-idea.com\/en\/wp-json\/wp\/v2\/media\/1700"}],"wp:attachment":[{"href":"https:\/\/www.the-best-idea.com\/en\/wp-json\/wp\/v2\/media?parent=1776"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.the-best-idea.com\/en\/wp-json\/wp\/v2\/categories?post=1776"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.the-best-idea.com\/en\/wp-json\/wp\/v2\/tags?post=1776"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}